INO CON Marketing & Content Manager 2021

INO CON Marketing & Content Manager 2021


Gracie Sands



My culminating experience consisted of an operational project where I acted as the marketing and content manager for INO CON Music & Tech Conference 2021. INO CON is a 4-day, globally streamed music & tech conference hosted in collaboration with Berklee Valencia. The conference presents interactive panels between creative startups, industry experts, aspiring professionals, and artists, as well as unique multimedia performances from around the globe. The conference took a deep dive into the themes of innovation, discovery, education, and artistry through the curation of diverse seminars featuring leading professionals from across the industry. My role was to create the branding of the conference as well as build the communication strategy that showcased that branding to our audience in a meaningful, impactful way. It was my job to make all major announcements during and after the conference and to ensure that all of our social channels were consistently updated with all important information and news surrounding the conference.

Publication Date



Valencia (Spain) Campus


Project Components: one reflection paper, one presentation.

INO CON Marketing & Content Manager 2021