Woo Management is a rebranding and expansion of the existing company Patty Woo Management. Based in Los Angeles, California, Patty Woo Management is currently a sole proprietorship theatrical talent (actors and actresses) management company. This business plan proposes a rebranding initiative that would expand the type of talent represented to also include creatives in the music industry (artists, musicians, composers, producers, etc.) while maintaining a reputation of firm honesty and a dedication to only work with quality talent. Our mission statement is to protect and advise creative clients as to how thrive in the cutthroat entertainment industry.
Valencia (Spain) Campus
Woo Poretzky, Kaylen. “Woo Management.” Master's Project, Berklee College of Music, 2016. https://remix.berklee.edu/graduate-studies-global-entertainment-business/303