Revolutionizing C-Pop: L.RMJ, the New Franco-Chinese C-Pop Singer
The purpose of this business plan was to assess the Chinese music market’s potential and favorability to new artists, and hence develop a marketing strategy to promote myself as a visionary C-pop artist who ultimately hopes to bridge the gap between C-pop and the international community.
Valencia (Spain) Campus
Marcel Jin Chauvin, Louis Robert. “Revolutionizing C-Pop: L.RMJ, the New Franco-Chinese C-Pop Singer.” Master's Project, Berklee College of Music, 2016. https://remix.berklee.edu/graduate-studies-global-entertainment-business/305