Foundation of a Purpose: Self-Sufficiency in the Contemporary Musical Landscape
This project seeks to lay the foundations for a career in online content creation. Throughout the course of the coming year, each week will result in two YouTube videos related to music production, songwriting, and audio engineering. In addition to the main YouTube channel, an instagram, website, and other social media platforms will be created to direct traffic towards the content. By the end of the program, this project seeks to fulfill all requirements for monetization on YouTube, earn 1,000 subscribers, and produce a moderate monthly income stream. This paper describes the journey through developing an online content creation platform, as well as the challenges and future prospects for said platform. This paper will outline the struggles with content optimization, content scalability, personal health and mental development through the lense of content creation.
Valencia (Spain) Campus
Content Creation; YouTube; Digital Media; Electronic Production; Hybrid Recording; Microphones
Project Components: project video (.mp4), reflection paper (.pdf), presentation (.pdf). [Contact email@example.com for access to additional project videos.]
Young, Ricky. “Foundation of a Purpose: Self-Sufficiency in the Contemporary Musical Landscape.” Master's Project, Berklee College of Music, 2021. https://remix.berklee.edu/graduate-studies-production-technology/304.