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Abstract
Rocker Science is a talent management agency born from the idea of contributing to strength rock music made by Iberoamerican artists.
There is a lack of music business professionals paying attention to non-mainstream music, specially when it comes to Rock Music genres like Hard Rock, Grunge, Metal, Alternative or Punk, made by artists from Iberoamerican countries. In this territory there is sustained growth in Latin Music, however rock artists are still displaced, dispite the big presence of talent. As an answer for these unsatisfied demands, we propose the creation of a Talent Management Company that provides Artist Management and Booking Services focused in covering specially this very big nich.
The main goal of the company is to provide knowledge to Iberoamerican rock artists for promoting their careers and reach their main audiences with a music exchange vision, contributing to both local and global Music Industry.
Publication Date
7-1-2023
Campus
Valencia (Spain) Campus
Recommended Citation
Rosales Cantorín, Antonio. “Rocker Science Business Plan.” Master's thesis, Berklee College of Music, 2023. https://remix.berklee.edu/graduate-studies-global-entertainment-business/337.