Operational Role: Head of Marketing, Disrupción Records
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Abstract
The Head of Marketing for Disrupción Records is an operational role within the Global Entertainment and Music Business Master's curriculum that enables an executive board to organise and operate a small-scale independent label with supervision and guidance from our program / practicum advisor. In this role, I worked to oversee and guide all marketing activities from Disrupción and it's sub-labels, furthered our social media formats and branding, promoted artist releases through regular content development and created merchandise and support for live events.
Publication Date
7-1-2024
Campus
Valencia (Spain) Campus
Recommended Citation
Choi, Yaryn. “Operational Role: Head of Marketing, Disrupción Records.” Master's thesis, Berklee College of Music, 2024. https://remix.berklee.edu/graduate-studies-global-entertainment-business/382.