The Art of Hype

The Art of Hype

Authors

Alexis Colett

Files

Download Outcome Paper (.pdf) (1.4 MB)

Download Reflective Paper (.pdf) (96 KB)

Abstract

This project is a critical and analytical look at how hype within the music industry can be created through digital marketing tactics.

Publication Date

7-1-2017

Campus

Valencia (Spain) Campus

Comments

Project Components: one outcome paper, one reflection paper.

The Art of Hype

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